NYC Says Cola, Soda & Fizzy Drinks Makes you Fat: Its All Sugar

A New York City Health Spokesperson says:

I have a feeling that this could have a pretty potent effect. The ads are dramatic. People are sensitized already to the downsides of sugary beverages.

There are several reasons for that. The science on the issue is rock-solid, showing that sugary beverages are associated with bad health outcomes: obesity, diabetes, and, one recent study shows, heart disease.

Second, the work we’ve been doing suggesting a tax on sugary beverages — whether it happens or not — sure has generated a lot of visibility and attention. And the third thing is all the hubbub all over the country about getting rid of sugar in schools.